MRI/Megaforce and RED Celebrate The Mindful Vinyl Initiative With 10th Anniversary Reissue of Bad Brains’ “Build A Nation”
10TH ANNIVERSARY REISSUE OUT TODAY
MINDFUL VINYL, a new music-based initiative designed to further the conversation/spread awareness about mental health issues, released a limited-edition, green vinyl 10th anniversary reissue of Bad Brains’ Build A Nation today. The organization’s releases, done with socially responsible label partners, will raise money for charitable organizations and provide fans with limited-edition vinyl pieces from new and classic artists. This release marks the first MINDFUL VINYL release being done with partners, Megaforce/MRI. Utilizing the efforts of The Jed Foundation, MINDFUL VINYL and MRI/Megaforce are on a crusade to support youth through music The limited edition, 10th anniversary vinyl reissue is available for purchase via Amazon.
MINDFUL VINYL founder, Michael Heyliger, has worked at RED Distribution (a division of Sony Music Entertainment) in sales and has been a publicist, journalist and radio host at different times throughout his career. Heyliger explains, “I’ve been inspired by other musical charity initiatives, and I wanted to bring light to mental and emotional wellness in a fun and creative way. Music has helped me through hard times in my life, and I know that many others–musicians and fans alike–share the same sentiment.” Furthermore, he adds: “It’s an honor to be able to re-introduce this classic Bad Brains title to the public after several years out of print.”
It is significant for many reasons that BUILD A NATION is Mindful Vinyl’s premiere release. Robert John, owner of Megaforce Records, explains of the album’s place in rock history: “Bad Brains’ Build A Nation was an important album for the band. It reunited the original line-up with Beastie Boy Adam Yauch producing. It’s a stunning album that shows all the band’s influences.” The world of BAD BRAINS was all about PMA (Positive Mental Attitude) and lends well to the cause.
Jed Foundation’s Executive Director / CEO John MacPhee explains, “One of Bad Brains’ most profound contributions to the hardcore punk scene was positive thinking. Their ability to bring a sense of connectedness to a genre that confronts alienation and cynicism has made their legacy particularly unique.”
ABOUT THE JED FOUNDATION:
JED is a nonprofit that exists to protect emotional health and prevent suicide for our nation’s teens and young adults. We’re partnering with high schools and colleges to strengthen their mental health, substance abuse and suicide prevention programs and systems. We’re equipping teens and young adults with the skills and knowledge to help themselves and each other. We’re encouraging community awareness, understanding and action for young adult mental health.
Learn more at jedfoundation.org. Check out our programs including: JED Campus (jedcampus.org), Set to Go (settogo.org), ULifeline (ulifeline.org), Half of Us (halfofus.com) and Love is Louder (loveislouder.com).
Connect with JED on social media:
ABOUT RED DISTRIBUTION:
RED is an innovative digital and physical distribution company owned by Sony Music Entertainment. Headquartered in New York City, RED is widely recognized as the industry leader in music distribution and artist development. RED specializes in digital account management, playlist marketing, physical sales and marketing, label and product management, and radio promotion for the industry’s best independent record labels and Sony joint ventures. In 2007, RED launched STACHE MEDIA, a multi-faceted marketing agency, to support RED releases and artists, in addition to outside clients. STACHE’s staff provides services in streaming marketing, influencer marketing, publicity, advertising, brand partnerships and creative content. With an emphasis on customer service, a passion for music and a collaborative culture, RED continues to provide its labels with a superior experience. www.redmusic.com
MRI is the label group owned by Megaforce Records. MRI was initially started as a home for a select group of artists wanting to control their destiny and be entrepreneurs. We have been very successful over the last twenty years releasing very diverse music by Against Me!, The String Cheese Incident, The Black Keys, Medeski Scofield Martin & Wood, The Verve, The Black Crowes, Third Eye Blind, Wyclef, Andrew Bird and many other artist-owned labels.
Megaforce Records opened its doors in 1982 as a home for the recordings of Metallica. Since then Megaforce has gone on to release the recordings of Anthrax, Bad Brains, Johnny Winter… and many others. Megaforce took its recording success and in 1996 started MRI.